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Showing posts from July, 2008

Google Adwords - The "What is it?" Guide for beginners

Google Adwords - is a paid online advertisement and management service from Google. It works as a marketing campaign tool that helps one to create Text/Image/Mobile ads and show those ads when someone searches for a "specific word/phrase" in google. The probability that Google will show the ads depends on how much you bid for a particular keyword. Getting into Google Adwords is quite easy. Adwords has one of the best UI design among todays web services. Starting from signup. Every common doubts and questions are answered right on the screen in the form of Help snippets. One doesn't need to find a help doc or search the google again. Their concept is like a Campaign can contain multiple Ads (google calls the advertisements as ad groups). For example, Nokia N-Series can be a campaign name which contains advertisements targeting N-Series phones. Now in the Nokia N-Series campaign, the campaign manager can create a series of ads viz. "Nokia N71", "Nokia N82...

shaadi.com - bad customer service experience

It may be more than a month since I logged into shaadi.com. And today when I logged in, I got shocked to see that my profile has been discontinued. The reason? I don't know. But their alert page says : Dear Rajesh Sundaram Your membership on Shaadi.com has been discontinued due to one or more of the following reasons: * You requested that the profile be deleted. * The contents of your profile were found highly unlikely to be true. * We received numerous complaints from other members regarding your conduct. * You have used Shaadi.com for commercial purposes. * You have violated the service agreement accepted by you when you became a member at Shaadi.com. You can read the agreement here. If you have any concerns, questions or objections, feel free to contact us. Regards, Shaadi.com Customer Relations I never received any notification email stating that my profile has been discontinued. Well, what they gonna lose if they send a small notification email prior to discontinuing a profile...

QuickShot - Designing a basic online word processor's User Interface - Part 1

Online Word Processors are becoming quite famous and handy nowadays. Starting with Google, Zoho and Thinkfree, many online services offers online word processors. And most of the them are free. Generally Online Word Processors have the same features like the desktop word proccessors, but sans some advanced features like mail merge, advanced table editing, page layouts etc. To decide the features that would make a Good online word processor, one should start with the objective/goals. For now, let us assume our Online Word Processor is capable of editing simple documents with basic features. To make it even more easy, lets say our OWP (Online Word Processor) is similar to Windows Write. Windows write a small and powerful tool to create basic documents and has enough features to do the common tasks. Building the Features For our OWP, lets take the following objectives first. 1. Capable of creating / editing documents in WYSIWYG format 2. Should handle multiple fonts and sizes 3. Create/Ed...