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Showing posts from January, 2014

User Experience - Dont miss the Printing needs

(Disclaimer : I am a former employee of Zoho Corp (AdventNet). The views expressed below are my professional opinion as a UX Designer and not as a former employee.)  The recent discussion in Zoho CRM's linked in page revealed a niche error which is mostly overlooked in today's web application development life cycle. While most communications happen via Email, Social Apps etc, many businesses still use a lot of printing as part of their daily work. For some, printing is the lifeline. Recently Zoho CRM rolled out a major  update which altered the font sizes and layout in one of their CRM module. While the intention was said to deliver a better UI and experience, it backfired for one of their long term customers, who became unhappy with the way the reports got printed. Looks like the print layout was not good, is imperfect with mismatched font sizes, and as per his opinion - he feels the new print layout is forcing him to go for hand-written tickets. After filing the suppo